SEO Basics: What do other sites say about your site?

Transcript:
Hey folks. My name is Charles Lumpkin. We’re going to talk about the basics of SEO. Yesterday we talked about “What your site says about itself.” Now we’re going to talk about “What other sites say about your site.” This is the other part of it.

So essentially, you’ve got to get participation from other sites on the internet. You’ve got to get links. What’s going on is that each link that is pointed to your domain or your website is essentially a vote being cast for you. Now if you can get a link that has the anchor text that you are interested in somewhere in or around it, that’s definitely favorable. Get those links with the highest quality and highest relevance that you possibly can.

So, you’ve got to elicit participation from others in the community. It’s all about links in this world. Link juice is king. You’ve got to do it, and we’re going to talk about several different ways that you can get links. You’ve got to have link variety, and we’ll talk through all these topics, so stay tuned.

My name is Charles Lumpkin and you can find more of me at CharlesLumpkin.com. Thank you.

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