SEO: Be A Content Creation Beast

Transcript: Hey folks. My name is Charles Lumpkin. I want to talk to you today about why you should be a content creation beast. When SEO first started, it was all about making sure you had the content on your site, a handful of links, and putting some keywords in the meta-tags. A lot of ..

SEO: Exact Match Domains

Transcript: Hey folks. My name is Charles Lumpkin. I want to talk to you today about exact match domains. What I mean by this is having a domain that precisely matches the keyword that you’re looking for. To be specific the TLDs, or top level domains (which means the thing after the “.” .net .com ..

SEO: Sitemaps. With an “s.”

Transcript: Hey folks. My name is Charles Lumpkin. Today I want to talk to you about “sitemaps” with an “s.” You’ve got to have both. Back in the day a sitemap was a page that you put on your site that listed all the pages on your site in some kind of directory branched-tree style, ..

SEO: The “Skew Method” for getting links from .edu domains

Transcript: Hey folks. My name is Charles Lumpkin. Today I want to talk to you about how you can get links from .edu domains. I blatantly stole this technique from a friend of mine called Peter Askew, and I’m going to call it the “Skew Method.” In the Skew Method, you want to go out ..

SEO: Paid Links

Transcript: Hey folks. My name is Charles Lumpkin. Today I want to talk to you about SEO and (insert ominous dun dun dun) paid links. Paid links is like the biggest four letter word in the SEO world, and the reason it is this way is because Google and others, specifically Google, has made a ..

SEO: Link Variety: Blog Links, News Releases, and etc.

Transcript: Hey folks. My name is Charles Lumpkin. I want to talk to you today about link variety when it comes to SEO. One of the biggest mistakes people make when they’re first starting with SEO is that they go out and learn about a specific kind of technique. Right? Then they go out and ..

SEO Basics: What do other sites say about your site?

Transcript: Hey folks. My name is Charles Lumpkin. We’re going to talk about the basics of SEO. Yesterday we talked about “What your site says about itself.” Now we’re going to talk about “What other sites say about your site.” This is the other part of it. So essentially, you’ve got to get participation from ..

SEO Basics: What does your site say about itself?

Transcript: Hey folks. My name is Charles Lumpkin. I’d like to talk to you today about the basics of SEO. How I say it is basically “What does your site say about itself?” and “What do other sites say about your site?”. Today we’re going to talk about this first one—“What does your site say ..